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We are Pinpoint Direct Marketing
John Blom, Owner
Fearless Leader, Head Honcho. John has a wicked sense of humor and a laid back attitude about life. But don’t let that fool you into thinking he’s not dead serious about Pinpoint's clients.
Reality check: John has an MBA and more than 20 years of management experience.
Kerry Blom, Business Account Development
She has a set of golf clubs next to her desk. Her backswing is a bit wild so we steer clear of Kerry when she has a fairway iron in her hand—she’s prospecting that day. When she’s messing around with pitching wedges or a putter, she’s close to landing a new client or getting a quote organized. Some days she’s got out a wood and that always means “project launch call.” Then she hands out the cleats and gloves. It’s time to put the low score on the card.
Reality check: Kerry has very extensive sales, marketing, and business administration experience.
Margie Church, Copywriter and Editor
She’s responsible for finding clever ways to write “Sale!” fifteen ways from Sunday. The woman reads the AP Stylebook and Chicago Manual of Style online for fun. How twisted is that? Her copy of The Elements of Style is yellowed with age and dog-eared. You’d think she’d know these things since she’s been writing and editing for a couple decades. But she claims the English language is a moving target. We think it’s an excuse to be a smarty pants.
Reality check: Margie has over 25 years of professional copywriting and editing experience in business-to-business, retail, and charitable organizations. She's also a published author.
John Walter Welle, Director of Operations
The way John can answer a complicated technical question with a smile on his face is something to behold. He escapes to sci-fi games and novels when data management, electronic campaigns, and production issues make his carotid artery throb like Spock’s before he gives you the Vulcan nerve pinch.
Reality check: John has 14 years of direct mail marketing experience and 17 years of experience in management and graphic design.
John Blom, Owner
Fearless Leader, Head Honcho. John has a wicked sense of humor and a laid back attitude about life. But don’t let that fool you into thinking he’s not dead serious about Pinpoint's clients.
Reality check: John has an MBA and more than 20 years of management experience.
Kerry Blom, Business Account Development
She has a set of golf clubs next to her desk. Her backswing is a bit wild so we steer clear of Kerry when she has a fairway iron in her hand—she’s prospecting that day. When she’s messing around with pitching wedges or a putter, she’s close to landing a new client or getting a quote organized. Some days she’s got out a wood and that always means “project launch call.” Then she hands out the cleats and gloves. It’s time to put the low score on the card.
Reality check: Kerry has very extensive sales, marketing, and business administration experience.
Margie Church, Copywriter and Editor
She’s responsible for finding clever ways to write “Sale!” fifteen ways from Sunday. The woman reads the AP Stylebook and Chicago Manual of Style online for fun. How twisted is that? Her copy of The Elements of Style is yellowed with age and dog-eared. You’d think she’d know these things since she’s been writing and editing for a couple decades. But she claims the English language is a moving target. We think it’s an excuse to be a smarty pants.
Reality check: Margie has over 25 years of professional copywriting and editing experience in business-to-business, retail, and charitable organizations. She's also a published author.
John Walter Welle, Director of Operations
The way John can answer a complicated technical question with a smile on his face is something to behold. He escapes to sci-fi games and novels when data management, electronic campaigns, and production issues make his carotid artery throb like Spock’s before he gives you the Vulcan nerve pinch.
Reality check: John has 14 years of direct mail marketing experience and 17 years of experience in management and graphic design.
